Link Building Team Lead

Turkey Posted : November 16, 2022

Job description

Link Building Team Lead will be in charge of 4 Oureach and Linkbuilding colleagues within SEO Department at Revpanda – marketing agency of the year.

As a Link Building Team Lead you will be in contact with our wide range of webmaster partners, trying to find the best deals for mutual parts. You will also coordinate a team of outreachers, who will need to focus on contacting new websites who are willing to collaborate with us in the link building process.

The responsibilities

  • Take ownership of the Link building department responsibilities, and daily tasks
  • Coordinate a team of Outreachers and ensure they keep high quality standards on their research, while delivering the expected amount of collaborators
  • Regular follow ups on team performance and daily tasks
  • Growth and Daily maintenance of our link building database, and tailor made link building tool
  • Keep communication with webmasters to ensure their rates, and conditions are in line with the services we provide
  • Ensure communications with associated webmaster partners are up to date, fluent, and quarterly updated with regards to their pricing and requirements.
  • Ensure all client orders are properly filed, processed and moved forward towards our link building partners or respective departments
  • Build a PR database for PR link building projects
  • Collaborate with content, SEO, and sales departments with the aim of producing the highest quality organic links in the industry (iGaming)
  • Keep record and a calendar of all scheduled expenses, related to the link building department
  • Coordinate with the Finance department for the daily processing of the required payments, with the Sales and Finance department in processing the required invoices for our clients for the services provided
  • Serve as a mentor for Junior members of the team is very important, since at Revpanda we believe in a constant growth of our team members.


  • +3 years experience of link building, experience in iGaming industry would be a plus
  • Professional level of verbal and written English
  • Strong analytical skills, the ability to analyze competitors, donors and market situation deeply, make conclusions, and draw up a strategy for further link building development based on the data received
  • Understanding of Google Search Algorithms, how the media works, and how to target journalists and writers effectively
  • Advanced experience with SEO tools (Google Search Console, Google Analytics, Ahrefs, Majestic, SEMrush)
  • Ability to work with large amounts of information (advanced user of Google Spreadsheets)
  • Ability to work closely with the team members whilst also being able to work on set individual KPIs
  • Ability to be creative while also possessing a results-driven mindset and a proactive approach to work
  • Good knowledge of white hat link building strategies (We don’t build backlinks, we create organic links)
  • Experience in creating monthly reports for clients and stakeholders
  • Experience in coordinating a team of “link building outreach” teams, in order to fulfill the company requirements whenever is required to push into a common objective
  • Miltitasking abilities and daily reporting of the works performed by the team is a must
  • Thinking out of the box: to help our clients in establishing a good topical niches relation between Source domain and target URL’s
  • Understanding of technical SEO aspects
  • Experience with PBNs would be a plus

What we offer

  • Friendly and supportive colleagues
  • Diverse opportunities for professional growth and career development
  • Possibility to take part in international conferences and online courses (educational support)
  • Extensive benefit package (national holidays, additional days off, etc.)
  • Corporate events
  • Fully remote work opportunities
  • Dynamic international working environment
  • Chance to work with industry leaders
  • Competitive salary
  • Performance related bonuses
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