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PIN-UP Global Rebrands as RedCore Business Group
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RedCore Expands Beyond iGaming into Diverse Digital Industries
RedCore is an international business group focused on producing technological solutions for digital industries. Although its roots lie in iGaming, the company has grown far beyond this sector. Today, it is a diverse group that provides solutions in fintech, marketing, e-commerce, customer service, communications, and regulatory technologies. These products will help businesses grow, operate more efficiently, reduce costs and maintain regulatory compliance in regulated markets.
Marina Ilina, CEO and founder, reflected on the company’s transformation from PIN-UP Global into RedCore.
“Throughout our growth, it became clear that our potential goes far beyond a single industry. Currently, we bring together expertise and technology in various areas of digital business. iGaming remains a part of our experience — but now it’s just one of the areas where we innovate and drive progress.”
RedCore will be presented for the first time at stand D185 at the SBC Summit in Lisbon from September 16 to 18, 2025. Visitors will be able to look through its B2B products and solutions.
Although its name has changed, the company continues to follow the same principles that made PIN-UP Global a leader. RedCore remains focused on results while maintaining its commitment to innovation, teamwork, transparency and long-term partnerships.
This change, along with RedCore’s aim to provide complete technology solutions that go beyond just one industry, is opening up new chances for teamwork.
