Our SEO Copywriting Process
Conduct Keyword Research
To rank your website higher in search engine results and drive organic traffic to your website, Revpanda’s SEO copywriters research and identify the relevant keywords for your business. They list these keywords according to their monthly search volume and difficulty of ranking to prioritise them based on their ranking.
In-Depth Competitor Analysis
Before creating the actual content, we analyse the competitive landscape of your business to help you outrank them. We research the top-ranking content of your competitors on a specific topic or for a particular keyword. This might include their blog posts, website content, landing pages, etc.
Outline The Content
To ensure a successful content development process, we create an SEO-backed content strategy based on the analysis framework we performed previously. Then we start with writing the body copy and integrating the chosen keywords wherever they fit naturally in the content.
Craft And Optimise The Content
The SEO copywriters at Revpanda start to write content based on the outline and the search intent of the keywords they decide to integrate. After creating a solid base with relevant keyword research, compelling writing, and a great user design, we optimise the content for SEO. This is where our experts write enticing titles, meta descriptions, and headings to attract the attention of your potential customers.