Insurance Affiliate Programs

If you are a publisher, you can start earning commissions today by joining the best insurance affiliate program online. All you have to do is market insurance products to customers.

Best Insurance Affiliate Program in 2024

Insurance affiliate marketing is a business model that allows marketers to earn money in the form of commissions. If you own a website, blog, or social media page that appeals to customers seeking insurance policies, you can easily turn your visitors into buyers. However, you must first choose a reputable insurance affiliate program. Continue reading this article to discover the top affiliate programs for marketing insurance services.

What Are Insurance Affiliate Programs?

Affiliate marketing is a form of advertising where companies pay publishers to generate traffic or sell products and services to customers. The insurance industry is worth billions of dollars, making it one of the most attractive targets for affiliates. If you want to join as a marketer, you need to look for an insurance company to market. The selected insurer must have a top-notch affiliate marketing program with a favourable commission rate.

Since each affiliate program is unique, you need to compare commissions, offers, cookie duration, and other key factors. Once you identify a good one and sign up, you will receive a unique affiliate link that you can share on your website or social media. The objective is to drive traffic or new customers to the company’s website. Depending on the payment arrangement, you will get a commission for selling insurance policies.

Maximising Insurance Affiliate Earnings

Hard-working affiliate marketers can earn a good amount of money by marketing an insurance company. The journey of earning commission begins by joining top-rated affiliate programs with lucrative commission rates. After signing up, a publisher can market the services of an insurance company by sharing an affiliate link on their site, blog, social media, or email.

The best insurance affiliate programs offer various commission structures, including tiered options with potentially huge payouts. These include Cost Per Sale (CPS) and Cost Per Lead pricing models, among other options depending on the affiliate network or program. The more new customers you bring to an insurance company, the higher the earnings you can get.

Advantages of Insurance Affiliate Programs

Perhaps you want to join an insurance affiliate marketing program and are wondering if it’s the best decision. The demand for insurance services is increasing, just like the number of companies investing in this sector. According to BCC Research, the global insurance market is expected to grow to $9.89 trillion by 2027.

Publishers from all over the globe can take advantage of this industry to earn commissions as they sell insurance products. Companies in this sector can also generate quality leads with the help of affiliates. Here are the benefits of insurance affiliate programs.

Recurring Commissions

Insurance affiliate marketing allows publishers to earn money through different commission structures. For example, you can consider the best CPS affiliate networks where commissions are paid out per sale. Sharing your referral link with customers regularly can increase traffic to the insurance company or agency and generate sales for a long time.

Broad Audience

The truth is that insurance has become a necessity all over the world. Many people can now access different types of insurance services offered by recognised companies. Therefore, there are numerous marketing opportunities if your affiliate website targets the most popular niches in this industry. These include auto, health, home, renters, condos, and property.

Trust and Credibility

Insurance is a valuable service that requires individuals and businesses to make crucial financial decisions. With this in mind, affiliates can build trustworthy relationships with customers by promoting high-quality insurance products. Another way to build credibility is to find and market the leading companies known to offer world-class insurance services in popular niches.

High Earnings Potential

The best affiliate programs offer a reasonable commission rate to publishers. Some of them have tiered payment structures that favour the most diligent affiliate marketers. More sales generated from a referral link mean extra money for a publisher. Moreover, the top performers may receive special incentives in addition to commissions from sales and leads.

8 Best Insurance Affiliate Programs

As the insurance industry continues to grow, many publishers are looking for the right programs to join. Luckily, we have taken the time to review and recommend the best insurance affiliate marketing programs available today. Our experts have considered several factors, including strong brand recognition, a longer cookie duration, and enticing commissions. We have also made sure that these programs cover the most profitable niches, like home, auto, travel, renters, life, health, and umbrella insurance. Find the top insurance affiliate programs below.

Lemonade Insurance Affiliate Program
lemonade logo

Lemonade is a prominent full-stack insurance company offering products such as homeowners, car, pet, renters, and life insurance across the US and Europe. Known for its quick claim payments and flat fee structure, Lemonade provides a partner program for content curators and media companies.

Our Verdict About Lemonade Insurance Affiliate Program

The Lemonade insurance affiliate program covers essential services, making it easier for affiliates to find interested customers. However, its focus on the US and Europe limits its global appeal.

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Network Impact.com
Niche/Product Types Homeowners, Pet, Renters, Car, Life Insurance
Average Commission Rate Up to $20 Cost Per Quote
Cookie Duration 30 days
Minimum Payout Not specified
Payment Methods Credit Card, PayPal, MB Way
Payment Duration Not specified
Affiliate Support Content and creatives, tracking system
Pros
Cons
Comprehensive content and creatives Effective tracking system Decent commission Long cookie duration
Limited to the USA and Europe
Allstate Insurance Program
allstate logo

Allstate offers a comprehensive affiliate insurance program covering life, home, travel, renters, and vehicle insurance. Operating on a cost-per-lead model through Impact.com, affiliates can earn between $6 and $28 per lead, depending on the insurance product they promote.

Our Verdict About Allstate Insurance Program

Allstate’s affiliate program is ideal for marketers due to its broad product range and reasonable commission rates. However, the high cost of purchasing some insurance policies may deter potential customers.

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Network Impact.com
Niche/Product Types Vehicle, Property, Life, Business, Home, Travel, Renters, Condo, Food Insurance
Average Commission Rate $6 to $28 Cost Per Lead
Cookie Duration Not specified
Minimum Payout Not specified
Payment Methods Credit and Debit Cards, Checks, Money Orders
Payment Duration Not specified
Affiliate Support Reasonable commission, popular insurance provider
Pros
Cons
Wide range of products Reasonable commission rates Broad appeal Reputable insurance provider
High insurance costs
Liberty Mutual Affiliate Program
Liberty insurance logo

Liberty Mutual is a global property and casualty insurer offering an affiliate program through the CJ Affiliate network. Affiliates earn commissions ranging from $3 to $10 per lead by promoting auto, home, renters, and property insurance services.

Our Verdict About Liberty Mutual Affiliate Program

Liberty Mutual’s affiliate program is suitable for high-net-worth individuals seeking comprehensive insurance coverage. However, the standard commission rate is lower than those offered by other companies.

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Network CJ Affiliate
Niche/Product Types Home, Auto, Renters, Property, Casualty
Average Commission Rate $3 to $10 standard payout per lead
Cookie Duration Not specified
Minimum Payout Not specified
Payment Methods Credit Card or Bank Account
Payment Duration Not specified
Affiliate Support Wide coverage, insurance discounts, bonus commissions
Pros
Cons
Wide coverage Insurance discounts Bonus commissions Free creatives
Lower commission rate
World Nomads Affiliate Program
world nomads logo

World Nomads offers a unique travel insurance affiliate program, focusing on emergency assistance and coverage for travelers worldwide. Powered by CJ Affiliate, the program offers tiered commissions starting from $1.5 per quote, with affiliates compensated even if the quote doesn’t lead to a sale.

Our Verdict About World Nomads Affiliate Program

World Nomads’ affiliate program is ideal for those targeting a global travel audience. Despite its low starting commission, the program’s tiered structure and fast payouts are attractive features.

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Network CJ Affiliate
Niche/Product Types Travel Insurance
Average Commission Rate Starting from $1.5 Pay Per Quote
Cookie Duration Not specified
Minimum Payout $100
Payment Methods Payoneer
Payment Duration Not specified
Affiliate Support Tiered commissions, fast payouts, online support
Pros
Cons
Three tiers Fast payouts Online support Quick setup
$100 minimum balance Low starting commission
Allianz Assistance Affiliate Program
Allianz logo

Allianz Global Assistance offers a travel insurance affiliate program that covers a variety of unexpected losses during trips, including trip cancellation, medical emergencies, and rental car insurance. The program offers commissions up to 20% depending on the target country, with 24/7 support.

Our Verdict About Allianz Assistance Affiliate Program

Allianz Global Assistance is a top choice for affiliates promoting travel insurance, offering high commissions and 24/7 support. However, its focus on travel insurance limits its scope compared to other insurers.

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Network Not specified
Niche/Product Types Travel, Rental Car
Average Commission Rate Up to 20% Cost Per Sale
Cookie Duration Not specified
Minimum Payout Not specified
Payment Methods Direct Deposit, Check, Debit-Card Deposit
Payment Methods Not specified
Affiliate Support Marketing tools, accurate data, 24/7 assistance
Pros
Cons
Attractive commissions Marketing tools Accurate affiliate data 24/7 assistance
Limited to travel insurance
PetAssure Pet Plan Affiliate Program
pet assure logo

PetAssure has been a trusted provider of pet insurance since 1995, offering plans for cats and dogs. Affiliates can join the program through CJ Affiliate, earning a 25% commission per signup for the first two years. The program is known for its simple, affordable plans.

Our Verdict About PetAssure Pet Plan Affiliate Program

The PetAssure affiliate program offers lucrative commissions for marketers focusing on pet insurance. However, the program’s focus is limited to cats and dogs, which may not appeal to a broader audience.

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Network CJ Affiliate
Niche/Product Types Cat/Dog Insurance
Average Commission Rate 25% Cost Per Sale
Cookie Duration Not specified
Minimum Payout Not specified
Payment Methods Not specified
Affiliate Support Exclusive discounts, simple plans, good CPS rates
Pros
Cons
Exclusive discounts Good CPS rates Simple plans Lucrative commission structure
Limited to cats and dogs Few insurance products
AXA Assistance Affiliate Program
axa logo

AXA Assistance provides a broad range of insurance solutions, including health, travel, home, and legal protection. Affiliates can earn up to 15% per sale through the program, which offers a cookie duration of 7 days.

Our Verdict About AXA Assistance Affiliate Program

The AXA Assistance affiliate program offers competitive commissions and broad product coverage. However, the short 7-day cookie duration may limit the earning potential for affiliates.

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Network AXA
Niche/Product Types Health, Home, Travel, Legal, Auto
Average Commission Rate 15% Per Sale
Cookie Duration 7 days
Minimum Payout Not specified
Payment Methods Not specified
Affiliate Support Attractive commissions, promotions, advertising support
Pros
Cons
Attractive commissions Promotions Advertising support Vast customer base
Short cookie duration
eHealthInsurance Affiliate Program
ehealth logo

eHealth offers an affiliate program for those interested in promoting health insurance products. The program, available through CJ Affiliate, provides commissions ranging from $10 to $75 per order.

Our Verdict About eHealthInsurance Affiliate Program

eHealth offers one of the best affiliate programs for marketing health insurance. The high commission rates and wide range of products make it a strong choice for affiliates, though some insurers may charge application fees.

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Network CJ Affiliate
Niche/Product Types Medicare, Individual & Family, Small Business, Vision, Dental, Medicaid, Student
Average Commission Rate $10 to $75 Cost Per Order
Cookie Duration Not specified
Minimum Payout Not specified
Payment Methods PayPal
Payment Duration Not specified
Affiliate Support Numerous offers, high commission rates, technical support
Pros
Cons
Numerous offers High commission rates Leading insurance platform Technical support
Application fees from some insurers

Join The Best Insurance Affiliate Programs to Start Earning Commissions Today

You can sign up for a top insurance affiliate program now to start earning commissions. The only thing you need to do is help visitors on your website, blog, or social media page find the best insurance coverage. Depending on the company, you can market several insurance products, including health, auto, home, and renters. Be sure to use Revpanda’s affiliate marketing services to make your business website more visible and promote insurance policies to customers.

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FAQ

An insurance affiliate program is a payment agreement between advertisers and publishers. It is a commission-based system where companies pay affiliate marketers to promote insurance products and bring new customers to the advertiser’s website.

Promoting insurance policies can be profitable, but several factors influence the amount of money affiliates can earn. These include the insurance company’s reputation, commission rate, and the number of new customers brought by an affiliate.

The products you can promote with an insurance affiliate program vary from one company to another. Auto, renters, homeowners, travel, life, and health insurance are the most popular services you can market on your affiliate website to earn commissions.

The quality of traffic and the commission rate determine the amount a publisher can earn when promoting insurance policies. An affiliate can earn tens, hundreds, or even thousands of dollars monthly, depending on their efforts, market, leads, and sales.